It goes without saying that we’re all in sales in some form or another, so it’s likely anyone can get value out of Tom Freese’s Secrets of Question Based Selling, which he updated recently after an original press run in 2000. Freese is a career sales guy, an in-the-trenches type who has been known to wow the…
Book Review – Socialnomics by Erik Qualman
I read Socialnomics this month because my financial planner recommended it, and he’s a really clever digital marketer in an industry regulated at such an absurd level that it’s illegal in 38 states to even say his name aloud. (It’s Steve Davis – so there, Kentucky!) Erik Qualman’s book exists for anyone trying to figure out social media marketing…
Book Review – Priceless by William Poundstone
In my youth, nothing was fairer than the “you cut, I choose” rule. When we were lucky enough to get a candy bar to be split between siblings, one would run for the knife – point facing down and away, naturally – and the other got the ruler, meaning short of a stupid measuring error the result would be…
Book Review – Essentialism by Greg McKeown
Dear Zuck, Kindly cancel my account. I know, Facebook is free (and always will be), and yet I just finished Essentialism by Greg McKeown and am now convinced to focus solely on what is core in my life and business. Having also just completed a 30-day study of your site – albeit a highly informal and decidedly unscientific version of…
Musings – Coulda, Woulda, Shoulda
Ready for a sob story? Here goes: as a business broker, I have the unenviable task of breaking bad news to my small business owner clients, namely that the company they’ve worked so hard on (and in) isn’t worth as much as they had hoped. Boo hoo for me, right? I agree that it’s gotta be a hell of a…